Legal
Effective date: 2025 · Last updated: 2025 · Anicca, India
At Anicca, we believe in simplicity — in financial products and in how we handle your data. This policy tells you exactly what we collect, why, and what we do with it. Nothing more.
We do not sell your data. We do not share it with third parties for marketing. We collect only what is necessary to respond to your enquiry.
Anicca is a BFSI media and content agency founded by Archana Dubey, based in India. We help financial services brands simplify complex products into clear, compelling stories for their consumers.
For the purposes of India's Digital Personal Data Protection Act, 2023 (DPDPA), Anicca is the Data Fiduciary in respect of personal data collected through this website.
When you submit the contact form on our website, we collect:
We do not collect sensitive personal data, payment information, or any data from minors. We do not use cookies for tracking or analytics at this time.
We collect this information for one purpose only: to respond to your enquiry and assess whether Anicca can help your brand. We will use the information you provide to understand your product, prepare an initial response, and contact you.
We will not use your data for any purpose other than responding to your enquiry without obtaining your separate consent.
Under the DPDPA 2023, we process your personal data on the basis of your explicit consent, given by checking the consent box on our contact form before submission. You may withdraw this consent at any time by contacting us.
Enquiry data submitted through this website is received directly by Archana Dubey, Founder of Anicca, via the contact form. We take reasonable precautions to keep your information secure and do not store it on any third-party platform without your knowledge.
We retain your enquiry information for as long as is necessary to respond to and follow up on your enquiry, or for a maximum of 12 months, whichever is shorter — unless you have engaged us for a project, in which case data retention will be governed by our engagement agreement.
Under the DPDPA 2023, you have the right to:
To exercise any of these rights, please contact us at +91 96505 59363.
We do not sell, trade, or transfer your personal data to any third party. We do not use your data for advertising, profiling, or any automated decision-making.
This website is intended for business enquiries from adults only. We do not knowingly collect data from anyone under the age of 18.
If we make any material changes to this Privacy Policy, we will update the effective date at the top of this page. We encourage you to review this page periodically.
If you have any questions about this Privacy Policy or how we handle your data, please contact:
Archana Dubey
Founder, Anicca
Phone: +91 96505 59363